Alexandermcqueen.com

Zegna unveils its new logo

Built by Ermenegildo Zegna 110 years ago in the mountains of northern Italy, the road is a powerful symbol for this luxury brand – symbolic of the long road it has traveled to chart new ground for the future. So, as the road leads them to the Big Apple to be listed on the New York Stock Exchange, the label redesigned its logo to mark the milestone – “a whole new signifier that pays homage to the Zegna road”, which you will be officially spotted in their stores and collections starting next year. New year new me? It seems to be the case!

Zegna.com

Adidas’ new ULTRABOOST 22 is for women, by women

If the perfect running shoes are still eluding you, then the ULTRABOOST 22 from Adidas can make a difference. Created by an all-female product team who studied a database of 1.2 million scans of female feet, this one is all about going the extra mile for runners. Its winning features include improved fit, a narrower heel profile, a refined outsole with softer cushioning, a reshaped premium kint and upper with Geopod cushioning that promises 4% return. more energy than last year’s UB. Run, don’t walk, to queue for this!

Adidas.co.in

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New fashion launches to watch this month

New designer launches that must be on your radar this month