New Bridgerton star is the face of Loewe’s Paula’s Ibiza fragrance
To celebrate the relaunch of Loewe’s signature fragrance, Paula’s Ibiza, the brand has created a dreamy, sun-kissed film just in time for summer. Directed by actor ArÃ³n Piper and directed by the creative director of the house, Jonathan Anderson, the film entitled summer stun– revolves around three young friends as they embark on a summer adventure by the sea to escape the mundane of everyday life.
Shot at Playa de la CaserÃa in Cadiz, Spain, the film stars British actress Simone Ashley, 26, who is set to star in the second season of the Netflix hit, Bridgerton, alongside Piper and model Fernando Lindez.
âI loved how Jonathan wanted our movements to be real,â Ashley says of the film’s creative process. “Sometimes the scenes can be so blocked to create the perfect picture, but Jonathan allowed us to be in the moment and move freely.”
A film about youth, friendship, freedom and the endless possibilities of summer, the message resonated with the young star. âI spent a lot of time with my family in Ojai, California. The outdoors and the beach always reminds me of nostalgia, âshe says. âHe’s a character I’ve always wanted to play. I love beach hair and the sun on my skin, with lots of shimmering oil, eating fruit and ice cream all day. When I saw Jonathan’s moodboard, I could relate to it and I felt so excited.
As the world remains in the grip of a global pandemic, Loewe’s summer stun offers a well-deserved getaway.
Ibiza by Loewe Paula is available worldwide