SM Aura Premier opens the first Aura Beauty Fair – Manila Bulletin

SM Aura Premier celebrates Women’s Month with its first-ever beauty salon in the mall’s upper ground floor atrium. From March 16-31, the show will showcase the best in beauty and technology for advanced skincare routines. Customers can expect special offers and prices from international brands like Foreo, Lime Crime, The Ordinary, Kylie Cosmetics, SKII and Cerave, and local brands like Happy Skin, Bench Beauty, Beauty Pop by Penshoppe, Sunnies Face and Beauty Scout.


SM Aura Premier has made waves in the retail landscape by opening top global and local brands such as the first Look in Southeast Asia, the first Maison Christian Dior and the first COS in the Philippines, and even the first Greyhound Café in the country. . With such beautiful and luxurious brands, SM Aura continues to be at the forefront of beauty inventiveness with the Aura Beauty Fair.

The mall invites femme fatales to build their beauty collection with limited and exclusive discounts and promotions. Guests can also take photos, reels, and TikToks from every corner of the glamorous atrium. Customers can try out the mystery vending machine by presenting a single receipt worth at least P1,500 for a chance to instantly win opulent prizes from participating brands. With a minimum of P5,000 in accrued receipts, female warriors can also earn a special mall item. Every week is an exciting visit to Aura with DJs, workshops and more.

Come to the Aura Beauty Fair and celebrate Women’s Month in style! The Aura Beauty Fair is at the UGF Atrium from March 16 to 31.
For more information, follow @smaurapremier on Instagram and Facbeook. #KeepGlowingStrong #WomenFeelAweSM
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